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Phia Accused of 'cookie Stuffing,' Taking Affiliate Credit on Purchases It Didn't Earn

Summary

  • Phia, the shopping startup founded by Bill Gates' daughter, Phoebe, and her friend, Sophia Kianni, is under fire for a practice known as "cookie stuffing,".

Why It Matters

Could improve general AI task efficiency, reasoning capabilities, or developer tools.

Referenced Coverage & Sources

Phia accused of 'cookie stuffing,' taking affiliate credit on purchases it didn't earn
TechCrunch Startups•Jul 11, 2026

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Phia Accused of 'cookie Stuffing,' Taking Affiliate Credit on Purchases It Didn't Earn | AI Timeline | Spidits | Spidits