# OpenAI Rolls Out New Business Profiles, Making ChatGPT Just a Little Bit More Like Google

> **Platform:** [SPIDITS AI](https://spidits.com/) — Real-Time AI News & Market Intelligence  
> **Published:** 2026-11-10T12:00:00.000Z  
> **Category:** PRODUCT_LAUNCH  
> **Impact Score:** 90/100  
> **Primary Source:** [TechCrunch AI](https://techcrunch.com/2026/11/10/openai-rolls-out-new-business-profiles-making-chatgpt-just-a-little-bit-more-like-google)  
> **Canonical Citation:** [https://spidits.com/timeline/openai-rolls-out-new-business-profiles-making-chatgpt-just-a-little-bit](https://spidits.com/timeline/openai-rolls-out-new-business-profiles-making-chatgpt-just-a-little-bit)

## Executive Summary
OpenAI is looking to make ChatGPT a more robust consumer discovery engine, and a host of new features seek to empower businesses to help it do that.

## Key Entities & Companies
- **OpenAI**
- **Google DeepMind**

## Referenced Coverage & Sources
- **[TechCrunch AI](https://techcrunch.com/2026/11/10/openai-rolls-out-new-business-profiles-making-chatgpt-just-a-little-bit-more-like-google)**: OpenAI rolls out new business profiles, making ChatGPT just a little bit more like Google — _OpenAI is looking to make ChatGPT a more robust consumer discovery engine, and a host of new features seek to empower businesses to help it do that._

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*Synthesized by SPIDITS AI Market Intelligence Desk. Track live AI news, model releases, and funding: [https://spidits.com](https://spidits.com)*