What is Customer Satisfaction?
Customer Satisfaction
Customer Satisfaction (CSAT) is a metric measuring how satisfied customers are with a specific product feature, support interaction, or service transaction.
Why It Matters for Startups
Acts as a primary driver for scaling operations and expanding customer reach; optimizing Customer Satisfaction is key to achieving consistent traction and product success during customer support review audits and feature feedback tracking.
Detailed Deep Dive
Customer Satisfaction (CSAT) tracks customer sentiment after specific interactions (e.g., support tickets). CSAT helps teams identify immediate service bottlenecks and improve customer support quality.
Frequently Asked Questions
Q:How is CSAT measured?
Through transactional surveys asking customers to rate their experience (e.g. 1-5 stars) immediately after an interaction.
Q:How does CSAT differ from NPS?
CSAT measures short-term satisfaction with a specific event, while NPS measures long-term loyalty to the brand.
Quick Facts
- CategoryMetrics
- Key ApplicationCustomer support review audits and feature feedback tracking
Coverage Trend12 Weeks
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